AUSTRALIAN CATHOLIC UNIVERSITIES REQUIRED AWARENESS & ENGAGEMENT TO DRIVE ENROLMENTS. MOBILE OUTDOOR MEDIA & ON GROUND TEAMS DELIVERED STRONG MESSAGING IN TARGET AREA'S

ACU ran 2 flights of media that moves across 3 States to drive awareness and enrolments.

Running Boards used mobile digital billboards, mobile billboards, bicycle boards and human billboards to take the message to specific geographic target areas.

Project

Summary:
Australian Catholic Universities geographic targeting using Mobile Outdoor media & street teams to drive enrolments
Audience:
Students & Workers
Location:
Targeted geographical locations in QLD, NSW & VIC
Products:
Digital Mobile Billboard, Mobile Billboard, Bike Boards, Walking Boards
Category:
Media, Advertising