HOW NINTENDO BUILDS BRAND LOVE VIA INTERACTIVE EXPERIENCE FOR LAUNCH OF JUST DANCE USING DIGITAL SCREEN 25

Digital Screen 25 was used at the Festival of Colours (Brisbane, Sydney and Melbourne) to activate the new Just Dance 2018 game on Nintendo Switch.

Participants had fun dancing together in front of the LED screen following the on screen game instructions.

Mobile LED screens are a great way to deliver quick, easy and effective activations.

Project

Summary:
Nintendo Just Dance motion sensing camera scores audience for accuracy in mirroring moves.
Audience:
Youths
Location:
Colour Run Events Brisbane , Sydney, Melbourne
Products:
Digital Screen 25, Depth perception camera (3D)
Category:
Experiential, Event